Assistant Manager - Performance Marketing

What Meesho says about it

What You will Do Seller Acquisition & Channel Ownership Own and scale seller acquisition across performance marketing channels (Google, Meta, affiliates, etc.) Drive high-quality seller sign-ups with a focus on downstream activation and retention Optimize campaigns for cost-efficient acquisition (CAC) while maintaining seller quality benchmarks Funnel Optimization (Signup → Activation → First Success) Improve seller funnel metrics such as signup → KYC completion → catalog upload → first order Identify and reduce drop-offs across onboarding journeys Work closely with product and lifecycle teams to improve conversion rates Experimentation & Growth Run structured experiments across audiences, creatives, landing pages, and funnel interventions Identify new growth levers such as regional expansion, category-specific acquisition, and vernacular targeting Test and scale new channels, formats,…

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